Initiative: We consider it a key aspect of our role to contribute dynamically to your organisation - freely volunteering new promotional ideas, unearthing opportunities and finding solutions to marketing problems.
Competence: Senior people will work on your account, lessening the possibility of mistakes in the handling of details and deadlines.
Chemistry: Our past record is one of deep involvement in our clients businesses - listening hard and respecting the clients views and understanding of their business, resulting in a close working relationship.
Fiscal responsibility: Our prime responsibility is to produce advertising for you that gets results. At the same time, every member of our team is very much aware of the need to
- Get more out of tighter budgets;
- Negotiate greater value-for-money for your media; and
- Continually seek ways to reduce expenses without limiting results or compromising standards.
This is, we believe, the real challenge to professionalism in Advertising today: to achieve these results with increasingly constrained budgets.
Quality creative: Reliable, responsive on-target, professionally produced material every time up. Strategies - Layouts and Art Direction - Concepts, Copy and Scripts... and execution - designed to stand out and cut through the media clutter.
"We have used MAK for the past three years and love the fresh ideas and attention to detail they pay to all advertising and design needs. We have a stable of brands that are completely individual and MAK understands the need to create individual, stand alone concepts and execute work based on those concepts. They have an innovative approach to all projects and they deliver high quality work with a great deal of vision."Stan Joyce
SP Brewery
The effectiveness of the strategy developed and executed with MAK for the launch of Coke Zero in PNG is probably best demonstrated by a few key facts; YTD product sales and outlet ranging have exceeded launch targets, after just two months in the market Coke Zero is our 4th largest selling SKU and the sales success of the 330ml can has brought forward the launch of the 500ml PET bottle from mid-2007 to December 2006 to capitalise on the momentum of the launch success.Timothy E Doyle, General Manager
Coca Cola Pacific Islands
"We have found the team at Mak Advertising to be both strategic and creative in positioning and advertising James Cook University. Mak has been proactive in creating and evolving our campaigns to be relevant and appealing to our target market(s). The beauty of Mak is they are small and personalised and they always listen to our needs and respond in a professional and helpful manner."James Cook University
Elizabeth Tuckett, Advertising Manager
It was important for us to come up with a new corporate image that maintained elements of our old logo, yet fresh, corporate and professional. They took time to listen to our comments and incorporated them into the look. We were very impressed with MAKs professionalism and efficiency in helping us achieve our new corporate image.Udo Jattke, Managing Director
Glencorp
We wanted to do something out of the ordinary for PNGs 30th Anniversary of Independence... we wanted to give something to the people of PNG... a sense of pride in their achievements, pride in their Nation and their airline. We also wanted an ad that we could campaign beyond the anniversary. I tell you, what MAK produced for us has made grown men weep with pride.Eva Arni, Corporate Affairs Manager
Air Niugini